About Us

We are husband and wife Team with two young children and the idea for Ethan the Fox teething toy started with our daughter’s love of foxes. In fact, one of her first words was ‘Fox’.

Whilst staying with family in Australia in 2016 our daughter Fern discovered a teddy fox in the family home we were staying. She constantly played with it. She loved and adored it. Sarah’s young nephew – who’s fox it was – saw how much she loved it and gave it to Fern for keeps. It was this teddy Fox that served as the inspiration for a fox teething toy.

When it came to giving the Fox a name, it seemed only appropriate we named it after Sarah’s nephew “Ethan”.

We hope your child enjoys Ethan the Fox as much as we have enjoyed creating him. He really does feel like part of the family.

Best Wishes
Steve and Sarah

Proud members of the Baby Products Association (BPA)